Just try to listen to Paul Harvey’s ‘God Made a Farmer’ speech without tearing up.
The Ram Trucks Super Bowl commercial, inspired by Paul Harvey’s iconic 1978 speech, “So God Made a Farmer,” is a tribute that marries the resilience of farmers with the rugged spirit of the Ram brand. The commercial drew viewers into a poignant, almost sacred celebration of rural life, blending Harvey’s sermon-like narration with raw, evocative still photography. The visual storytelling focused on candid moments: farmers laboring in fields, enduring harsh weather, or enjoying simple, profound moments with their families. Each…